Profit calculator · free
Price the product so the margin survives the fees.
Add the real costs of an order: product, shipping, ad spend, platform fee and payment fee. Get the price that hits your target margin, the break-even point, and what you actually keep at the price you planned to charge.
| Customer pays | $27.99 |
| Platform fee | −$0.56 |
| Payment fee | −$1.11 |
| Product + shipping + ads | −$17.60 |
| Profit | $8.72 |
Estimates only. Taxes, refunds, chargebacks, subscription fees and currency conversion are not included.
Pricing notes
Why the .99 price is not the whole answer.
The formula
Suggested price = (product + shipping + ads + fixed payment fee) ÷ (1 − platform fee % − payment fee % − target margin %). The result is rounded up to the next price ending in .99.
Break-even is not a viable price
Break-even covers costs and fees but leaves no profit for refunds, support, software or your time. Use it as a floor, not a target.
Ad cost changes the answer
A blended cost per order is usually higher than the ad platform reports because not every click becomes an order. If you do not know it yet, start with a conservative estimate and update it after the first week.
Round for the market, not only the calculator
A .99 ending is a default, not a rule. Compare the suggested price with the listings a buyer will see next to yours; a price that is 30% above the category needs a reason on the page.